Peiran Tan Designer 2021–
Redesigned the Notion Template Gallery from scratch, at launch featuring
5,000+ templates (7.6× original), 250+ categories (12.5× original), and 2,000+
community creators
Landing pages for major product launches such as AI Q&A (2023), Calendar
(2024), and Sites (2024), as well as various growth initiatives
Design system for the notion.com site, including a state-of-the-art web
typography system based on React & OpenType variable fonts
Color design & implementation of the Notion app’s dark mode
Identity design, motion graphics, and keynote production for Notion user
conferences, Block × Block (2021) and Make with Notion (2024)
Art direction, graphic design, and video production for Notion’s rst global
campaign For your life’s work, garnering 1.3b impressions in US alone and
winning The Drum Award’s international category
Product designer 2020–2021
Sole designer on Ethos’ insurance agent partnership business channel
Designed & launched an agency web portal from scratch, resulting in 30–40%
MoM growth in portal signup and +30% engagement
Designed various growth initiatives that, combined with the redesign,
accounted for 60% of Ethos’ revenue growth, surpassing its main D2C channel
Experience design intern 2019
Based on shadowing of internal customer agents, designed an agent CRM
system tailored to the insurance industry with usability improvements
Led art direction for Ethos’ rebrand & launched a redesign of ethoslife.com
Designed Ethos’ design system in tandem and delivered redline specs
Design intern 2018
Product strategy, concept models, service design, open-box experience, and
packaging prototyping for Lilly’s smart insulin pump
Concept models for Descartes Labs
Web design & development and motion graphics for the Daikin One+ smart
thermostat, announced in CES 2019
Notion
Ethos
Ethos
Dubberly Design Oce
Master of Science
Bachelor of Design
Design
Code
Prototype
Motion & video
Georgia Institute of Technology 2018–2020
Human-computer interaction
University of Washington 2013–2017
Visual communication design
Work
School
Skills
+1 206 697 8494
peirantan.com
[email protected]
Figma / Sketch / Adobe XD / InDesign / Illustrator / Photoshop / Glyphs.app
Adobe AfterEects / Premiere Pro / Final Cut Pro
HTML / CSS / JavaScript / Python / React / TypeScript / Processing
Framer / Origami / Principle / Arduino